Privacy Policy

1. Information We Collect

When you visit our website, place an order, create an account, contact customer support, or interact with our services, we may collect information such as:

• Name
• Mobile number
• Email address
• Billing address
• Shipping address
• PIN code
• Order and purchase information
• Payment-related information
• Customer support communications
• Device and browser information
• IP address
• Website usage and interaction information

We collect information that is reasonably necessary to operate our online store, process orders, provide customer support, improve our services, and meet applicable legal requirements.

2. How We Use Your Information

We may use your personal information to:

• Process and fulfil your orders.
• Confirm orders and payments.
• Arrange shipping and delivery.
• Provide order and delivery updates.
• Process returns, replacements, cancellations, or refunds.
• Respond to customer support enquiries.
• Maintain and improve our website.
• Detect and prevent fraud or misuse.
• Understand website and product performance.
• Provide relevant offers or marketing communications where permitted.
• Comply with applicable legal and regulatory obligations.

3. Payments

Payments made through our website may be processed by third-party payment gateway providers.

Depending on the payment method selected, payment providers may collect information necessary to complete your transaction.

BeSure does not directly store your complete credit card, debit card, UPI PIN, or internet banking credentials when these transactions are handled by authorized third-party payment providers.

Payment providers may process your information according to their own privacy policies and terms.

4. Shipping & Delivery

To fulfil your order, we may share necessary information with shipping, logistics, courier, and delivery service providers.

This information may include your:

• Name
• Delivery address
• Phone number
• PIN code
• Order information

This information is shared as reasonably necessary to process, ship, track, and deliver your order.

5. Shopify

Our online store may be hosted using Shopify.

Shopify may process certain information necessary to provide e-commerce functionality, website hosting, checkout, security, analytics, and related services.

Information processed by Shopify is also subject to Shopify's applicable privacy practices and policies.

6. Cookies & Similar Technologies

Our website may use cookies and similar technologies to operate and improve the website.

Cookies may be used to:

• Keep your shopping cart functioning.
• Remember certain preferences.
• Understand how visitors use our website.
• Measure website and marketing performance.
• Improve website functionality.
• Support fraud prevention and security.
• Provide relevant advertising where permitted.

You may be able to control certain cookies through your browser settings or available consent controls.

Disabling certain cookies may affect some website functionality.

7. Analytics & Advertising

We may use analytics and advertising technologies to understand how visitors interact with our website and to measure the effectiveness of our marketing.

These may include services provided by platforms such as Meta, Google, Shopify, or other analytics and advertising providers.

Depending on your settings, consent choices, and applicable law, these technologies may collect information about website visits, product views, purchases, interactions, device information, and advertising activity.

We may use this information to measure advertising performance, improve our marketing campaigns, understand customer behaviour, and show more relevant advertising where permitted.

8. Marketing Communications

Where permitted by applicable law and based on your preferences or consent where required, we may communicate with you regarding:

• New products
• Special offers
• Discounts
• Promotions
• Order-related recommendations
• Brand updates

Communications may be sent through channels such as email, SMS, WhatsApp, or other supported communication methods.

You may opt out of promotional communications using the unsubscribe or opt-out options provided, where applicable.

Transactional communications related to an existing order may still be sent when necessary.

9. Sharing Your Information

We do not sell your personal information.

We may share necessary information with trusted service providers that help us operate our business, including:

• E-commerce platform providers
• Payment gateways
• Shipping and logistics companies
• Customer support providers
• Website hosting and technology providers
• Analytics providers
• Advertising and marketing platforms
• Fraud prevention and security providers
• Professional or regulatory authorities where legally required

10. Data Security

We take reasonable administrative, technical, and organisational measures to protect personal information against unauthorised access, misuse, alteration, loss, or disclosure.

However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.

Customers are responsible for maintaining the confidentiality of their account credentials, OTPs, passwords, and other authentication information.

Never share your OTP, password, UPI PIN, or banking credentials with anyone claiming to represent BeSure.

11. Data Retention

We may retain personal information for as long as reasonably necessary to:

• Complete and maintain transaction records.
• Provide customer support.
• Meet accounting and tax requirements.
• Resolve disputes.
• Prevent fraud.
• Comply with applicable legal obligations.

When information is no longer reasonably required, we may delete or anonymise it in accordance with applicable requirements and our data-retention practices.

12. Children's Privacy

Our products may be intended for babies and children, but our website and online purchasing services are intended to be used by parents, guardians, or other adults capable of making purchases.

We do not knowingly seek to collect personal information directly from children through the purchasing process.

If you believe that a child has provided personal information to us without appropriate authorization, please contact us.

13. Your Privacy Rights

Depending on applicable law, you may have rights regarding your personal information, which may include the ability to request access to, correction of, or deletion of certain personal information.

You may also have rights relating to consent or certain types of processing where applicable.

To make a privacy-related request, contact us using the details provided below. We may need to verify your identity before completing certain requests.

14. Third-Party Links

Our website may contain links to third-party websites, applications, payment services, or social media platforms.

BeSure is not responsible for the privacy practices, security, or content of third-party services.

We recommend reviewing the privacy policies of third-party services before providing personal information to them.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our services, technologies, business practices, or applicable requirements.

The latest version will be published on this page with an updated revision date where appropriate.

We encourage customers to review this Privacy Policy periodically.

16. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or how your personal information is handled, please contact:

17. Consent

By using our website and providing information to us, you acknowledge the collection and processing of your information as described in this Privacy Policy, subject to any consent choices and rights available to you under applicable law.